For the most part, there are two types of makeup buyers in the world: those who buy anything that looks pretty or smells good, no matter what’s in the formula, and those who buy products based solely on their ingredients, opting for natural and organic makeup as a result. But what happens if you fall somewhere in the middle, like I do?
I mean, I obsessively research the ingredients in the products I use (IMO, green = good), but I also want my products to work really, really well. And annoyingly, those two things aren’t always mutually exclusive. Which is why I’ve done a ton of searching and testing to come up with my ultimate guide of the 12 best organic makeup brands of all time. Each one uses good-for-you ingredients from sustainable sources yet still has a killer formula that doesn’t sacrifice on performance.
Ready to make the switch (or just find a new favorite)? Check out the 12 best organic makeup products, below.
This organic tinted lip balm (it’s truly the perfect lipstick/balm hybrid) is basically the only lip product you need. The pretty pink formula is made with ultra-moisturizing organic castor seed, sunflower, and olive oils to get rid of flakes and give your lips a shiny berry tint.
Ere Perez All Natural Chamomile Eye Palette
The six gorgeous neutral shades in this organic eyeshadow palette are seriously just as great as the ones you’d find in a trendy, conventional palette. They blend on super smoothly (honestly like butter) and look surprisingly rich on your lids. And because they’re made with gentle, all-natural ingredients, they’re safe to use on sensitive eyes.
W3ll People Bio Correct Concealer
I could be insanely tired, have hormonal acne taking over my chin, and redness spread around my nose, and I swear a little bit of this organic concealer makes me look like a new person. It seamlessly covers dark circles, breakouts, discoloration, you name it. Plus, the lightweight, mousse-like texture blends super easily and won’t cake or crease during the day.
Layer this organic makeup primer under your tinted moisturizer, BB cream, or foundation for extra staying power and major glow. It’s infused with light-reflecting mica to brighten your tone (without looking obvious) along with skin-smoothing coconut extract and glycerin to plump and hydrate.
Alima Pure Satin Matte Foundation
Looking to transition to an organic powder foundation? Look no further than this award-winning option that’s exclusively made with minerals. It comes in 45 blendable shades and is ideal for sensitive and acne-prone skin, so don’t be afraid to layer it on.
Ilia Limitless Lash Mascara
Full disclosure: A lot of organic mascaras kinda suck. They run, smear, flake—it happens. But not this one. A few coats give lashes tons of length, volume, and definition that doesn’t budge until you wash it off. I get that it’s a little pricey as far as mascaras go, but for a formula this good that’s made with safe, healthy ingredients, it’s totally worth the $$, IMO.
Vapour Organic Beauty Atmosphere Soft Focus Foundation
This organic foundation for acne-prone skin is noncomedogenic (so it won’t break you out), comes in 19 shades, offers buildable coverage (a little goes a long way), and gives your skin a gorgeous, even glow (can I get an amen?!).
Kjaer Weis Cream Blush
Want your skin to look fresh and rosy like a baby angel’s? Pls grab this organic cream blush stat. The 95 percent organic formula uses jojoba seed oil to moisturize and antioxidant-rich plant oils to help fight early signs of aging, like lines and dark spots. And it leaves you with a crazy-pretty flush.
Bite Beauty Multistick
Keep this multitasking cream-color stick in your bag to add a hint of color to lips, lids, and cheeks on the go. The spill-proof, silicone-free formula is made with organic ingredients like hydrating squalene, coconut extract, shea butter, and beeswax.
This is hands down my favorite highlighter—organic or conventional. The creamy formula is made with coconut oil and jojoba oil to make skin super dewy (not greasy), and it’s infused with a little bit of shimmer for a subtle, lit-from-within look.
Beautycounter Brilliant Brow Gel
I’ve been a religious user of Glossier’s Boy Brow for years, and I swear this organic alternative from Beautycounter is just as amazing. A few swipes of this brow gel make my brows look full, fluffy, and just the right amount of defined. It comes in five shades (I alternate between clear and dark brown) that don’t budge or smear.
Antonym Certified Organic Highlighter
This organic powder highlighter contains a blend of shimmer gold and pink pigments to brighten your skin and add a bit of warmth too. It’s formulated without questionable ingredients like parabens, formaldehydes, and phthalates—and instead contains all-natural mineral pigments.