By now, you’ve likely dipped your toe into some facet of the clean beauty world—whether that meant cutting aluminum from your deodorant, parabens from your skincare, or fluoride from your toothpaste. But one area you might be slower to change over? Your foundation.
Tara Foley, founder & CEO of clean beauty mecca, Follain, sees this all the time. “Women generally don’t switch up their daily makeup essentials as frequently as they do their skincare,” she says. “They’ll find the right foundation shade, then buy it over and over again. I think they’re nervous about the work it’ll take to find the best clean makeup for them—in addition to thinking clean might not stay on and work as well.”
This feels more like your favorite moisturizer than a foundation thanks to aloe leaf, rose hip, jojoba, and marula oils. Plus, this formula soothes irritation and plumps up fine lines.
Love the velvety, matte finish of a powder? Then swirl your brush onto this blend of rice and mica powders to create a smooth finish on skin.
Shake up your foundation routine—literally. You need to shake this bi-phase formula (part oil, part pigment) before you use it. Then, apply a few drops to infuse your skin with jojoba seed and avocado oils, plus a medium amount of coverage.
The texture of this foundation is super cool: it feels like a liquidy, lightweight serum. You just need a few drops of this antioxidant-packed formula to reveal more even skin.
5. Best Hydrating Foundation
This sodium hyaluronate-packed tint is a cinch to apply (just use your fingers) and easy to match to your skintone because of its sheer finish.
Responsibly sourced meadowfoam seed oil keeps skin hydrated and glowy all while this formula gives your skin full, natural-looking coverage.
Swipe on this velvety compact (in the chicest refillable packaging ever) for a flattering, semi-matte finish. You’ll love how moisturized and soft your skin feels with the organic sweet almond seed, coconut, and jojoba seed oils.
You should just call this a glow stick. Simply swipe on for light coverage, or layer for medium coverage and let the frankincense, tulsi, and lotus soothe, calm, and protect your face.
Looking for protection plus coverage? Turn to this zinc-infused tinted moisturizer. It’s oil-free and leaves a matte finish, perfect for oily skin types.
A base of nourishing, certified-organic coconut and castor oils makes this pigmented pot easy to spread over areas small and large.
Source: Women’s Health